How to Prepare Your Practice for Cyber Monday 2021
The holiday shopping season is just around the corner. With more people every year enjoying the convenience of shopping from home, this year could be one of the biggest online shopping seasons ever.
Consumers spent $791.7 billion in online shopping in 2020 — an increase of 32.7% in year-over-year sales. That’s nearly triple the sales increase of 15.1% in 2019.
Because retailers across every category offer Cyber Monday discounts, many people who are gift shopping online will inevitably pick up a few items for themselves.
You can support your friends and family with their health goals — and give your business a fourth-quarter revenue boost — with your very own MBODY360 Wellness Store Cyber Monday campaign. And imagine the extra income you can generate for your practice.
Promote The MBODY360 Wellness Store to Drive Holiday Gift Purchases
With the winter season approaching, and more people prioritizing wellness, it’s a good time to encourage your clients to stock up on nutritional support.
You can also encourage your clients and friends to shop for gifts through your wellness store link. As an affiliate of the MBODY360 Wellness Store, you can simply share your affiliate link in your Cyber Monday campaigns.
Pre-Sell Your New Year’s Group Program
By the time the holidays roll around, it seems only the most dedicated health enthusiasts stick with their fitness and wellness goals. The vast majority of clients ease up, letting their goals slide due to travel, parties, and holiday traditions.
But once it is New Year’s Day, the resolution makers want to get back on track— or start fresh. And they will likely join your New Year’s Jumpstart group program if you offer one.
You can pre-sell your program and start filling it well before the new year arrives with a special Cyber Monday incentive. You don’t have to have every detail of your program ready for Cyber Monday, just the basics – you can continue to promote and prepare until the end of the year.
Choose one of the 14-Day or 28-Day nutrition plans from the MBODY360 plans library, give it a custom name, add supplement recommendations to your plan, and create a group in your practitioner portal.
As you enroll clients into their program, you can add them to your group. They will get an invitation to download the MBODY360 app and get started on their new group program when it goes live.
Offer One-on-One Coaching Packages
Clients who are serious about making sustainable changes in their health and wellness will gladly invest in packages that will help them get where they want to be.
You can package your one-on-one coaching into 3-12 month packages, depending on what you know works best for your clients and what works for you.
For Cyber Monday, you could offer packages with different payment options— for example, monthly payment plans or a discounted pay-in-full plan.
You could also sweeten the deal by providing other incentives that add value.
For example, if your packages start after the new year, you could offer a bonus coaching session during the holiday season to help clients reduce stress or avoid burnout. Or if you have videos, audio recordings, ebooks, or other materials that you sell, you could include one or more of them for free.
Offer an Extra, Self-Paced Plan Before Coaching Starts
As an early-bird Cyber Monday bonus, you can give your clients access to another MBODY360 plan that they can use on their own until their coached program starts. For example, you can offer a free Clean Eating Challenge or Food Diary. This warm-up bonus will give clients a chance to experience the app and track their habits ahead of your program.
You will also have access to any information that they track through your practitioner portal, so you will know where they need the most help in their health journey.
Become an MBODY360 Wellness Store Affiliate Now
If you haven’t joined the MBODY360 Wellness Store as an affiliate, now is the perfect time to support more clients while earning recurring revenue from every purchase. You will earn a 25% commission on any vitamins, detox kits, shakes, and bars that your clients purchase from your store link.
Click here to join the MBODY360 Wellness Store affiliate program.