Your Success is Our Success

Do Health Coaches Make a Lot of Money?

April 29, 2022 - Christy Goldfeder

You’ve got a dream to become a health coach and help hundreds of people transform their health and their lives. So you plan on going to health coaching school, learning about all the different diets and how to coach clients, and starting your own private health coaching practice.

But as you go through the process and network with other health coaches, you wonder — do health coaches make a lot of money? And will I be able to make a good living as a health coach?

Health Coaches CAN Make Good Money

As we noted in 5 key opportunities for your Health Coaching Buisness, the health and wellness industry is one of the fastest-growing industries, and health coaching is a $7 billion market. There is more demand than ever for health coaches. The corporate wellness market is projected to grow to $84.5 billion by 2027, according to a recent Acumen research study.

As a health coach, you have even more opportunities than ever for employment or to create your own business.

When you create your own health coaching business, your biggest challenges will be finding a business model that enables you to make more money and having the right mindset to be an entrepreneur.

Finding a Business Model That Works For You

Let’s face it — you only have so many hours in a day to see clients. So you can only take on so many individual clients. If you want to grow your business, you need to look at different ways to earn money rather than just trading dollars for hours.

You can make a lot of money by adding other components to your business:

Affiliate sales — you can become an affiliate of the MBODY360 Wellness Store and earn commissions. You share your unique links with your clients, and they can either buy detox kits or supplements that you recommend or shop for products. Each product that they buy through your link will give you incremental, recurring income without working extra hours.

Group programs — serving many clients at once can help you earn more dollars per hour in less time. For example, you could charge your individual client $1000 per month to work with you and meet twice a month. Or you could have a group program that is $300 per month for two meetings per month. If you have 10 clients in your group program, you’ll earn $3000 per month — or triple the amount of money as your one client.

DIY programs — you can have clients that guide themselves through your nutrition program without your coaching for a smaller fee. All you have to do is collect the money and assign the plan to your client. As they guide themselves, the MBODY360 app will prompt them with automated reminders to track their progress. This can save you hours of time.

Having the Right Health Coaching Mindset

You have the passion and drive to be a successful health coach. But you feel like getting clients is a struggle. Or you find it difficult to get your marketing tasks done.

Could you be inadvertently buying into the common health coaching myths that keep your business small?

If you feel like you’ve tried everything to attract new clients, you may be battling a subconscious belief — and unknowingly limiting the potential of your health coaching business.

If your mindset is getting in the way of success, it’s important to uncover the limiting beliefs getting in your way. Read more about health coaching myths and see if you have unconscious beliefs that are getting in your way. And if you have your own coach, you can work with them to resolve your own mindset issues.